chairman

PNC MENON

FOUNDER & CHAIRMAN

The chairman and founder of Sobha, Mr. Menon has over 40 years of experience in the premium real estate and construction sector. He began his career in Oman with the launch of the interior design firm Services & Trade Company that established itself as one of the largest turnkey interiors and contracting solutions providers in the GCC region. Menon founded Sobha India in 1994. With a presence in 24 cities and 13 states across the subcontinent,Sobha is India’s third-largest realestate development company in terms of total square feet delivered and the world’s only backward- integrated real estate company. 

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After entering the Dubai market, Menon launched two iconic projects in the heart of the city– SobhaHartland, a US$4 billion mixed-use luxury development that includes villas, townhouses, and apartments, and District One, an US$8 billion joint venture with Meydan Group, comprising 1,500 ultra-luxury villas. Menon actively participates in philanthropic initiatives in the UAE, India, and Oman. He serves on the Board of Directors of the Rashid Centre for the Determined Ones. Along with his wife Sobha Menon, he is also a signatory of the global philanthropic campaign The Giving Pledge.

Message from the Chairman - "With each passing day, my conviction and inspiration towards the future potential of Dubai only increase – primarily due to the vision, dedication, and world-class execution of the country’s leadership, particularly that of His Highness Sheikh Mohammed bin Rashid Al Maktoum. This has propelled Dubai to gain a strong foothold on the world stage as an extremely resilient and sustainable city.

Iview Dubai as a "magnet" that will continue to attract the world’s most enterprising entrepreneurs, innovative companies, and global citizens who wish to make this city their home. As a citizen of the Gulf and an entrepreneur who believes wholeheartedly in Dubai’s future potential, my vision for Sobha Group is to participate in this city’s future journey, which I am sure will reach a level of unprecedented growth and success in the years to come.”

Francis Alfred is the Managing Director of Sobha Realty, an international luxury real estate developer that specializes in premium residential apartments, townhouses, and villas. A forward-looking leader with vast experience in the field, Francis has played diverse roles and led the company’s business operations across India and the UAE for two decades before he was appointed Managing Director of Sobha’s Middle East operations in 2016. Spearheading some of Sobha Realty’s most outstanding achievements, he is responsible for overseeing the company’s strategic global expansion and diversification while managing, monitoring, and master planning the design and delivery of several real estate projects.

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His hands-on leadership style has been instrumental in ensuring the timely delivery of projects that meet the highest standards of quality and excellence. Under his watch, Sobha has witnessed achievements and milestones that have catapulted the company into the ranks of leading real estate developers in the UAE today.

An expert in the contemporary and innovative construction style, Franics pay keen attention on digitalization to propel Sobha and the real estate industry forward. Gravitating towards Contech and Proptech, Francis supports the rollout of next-generation technologies such as robotics, artificial intelligence, and data analytics.

He also advocates for lean manufacturing and business processes, as well as led the implementation of Sobha’s backward integration model in the region. This has resulted in the vertical integrations of the company’s manufacturing and services.

An enthusiastic reader, Francis is self-reflective and informed and loves intellectual discussions. He encourages collaboration and critical thinking among team members to achieve shared goals.

Francis, a civil engineer, also holds a technology degree from India's Annamalai University.
CEO

Francis Alfred

Managing Director Sobha Group

coonew1

Varughese Mathew

Chief Operating Officer
Sobha Constructions Llc.,

Varughese is an internationally acclaimed expert in Construction, Property and Real Estate Management, his high ethical and goal-oriented team approach, contributed success to many Business Organizations and Institutions. He is associated with Sobha Group for the last five years in various leadership positions and currently the Chief Operating Officer.

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Varughese specialized in Quantity Surveying and Construction management from College of Estate Management in UK and Master of Laws (LLM) in Construction Law and Arbitration from Robert Gordon University in Scotland, UK. He is a Fellow of Royal Institution of Chartered Surveyors, FRICS ( www.rics.org), Fellow of Chartered Institute of Buildings, FCIOB ( www.ciob.org ), Fellow of Indian Institute of Quantity Surveyors, FIIQS ( www.iiqsglobal.org ) and Fellow of Chartered Institute of Arbitrators, FCIArb( www.ciarb.org). Varughese is the Past Board Member of RICS UAE and Member of The Society of Construction Law ( www.scl-gulf.org ). Varughese is a trained Competent Communicator and Competent Leader from Toast Master International. He has also completed various management and leadership training including Carillion Leader Program (CLP).

Varughese has extensive experience in construction and property development in Middle East and India and been in senior positions with some of the best Multinational companies such as Kvaerner, Skanska, Carillion, and Sama - EC Harris, TDIC and managed some of major international projects such as Museums, Autodrome, Airport, Bridges, Hotels, Residential complexes, Power Plants, etc.

In his spare time, he is involved in non-profitable activities. He is the President of Indian Institute of Quantity Surveyors:www.iiqsglobal.org Trustee of International Cost Management Standard Coalition https://icms- coalition.org/ and Trustee of International Ethics Standards Coalition https://ies-coalition.org Varughese is a speaker in CPD events, Chairman of Professional Interview panel, Counselor and mentor of many professionals around the world and always willing to spare time in sharing knowledge with younger generation. His leadership skills and ability to manage multi-culture environment has helped him to establish close link with various international professional institutions such as RICS, AIQS, CIOB, CIArb, ICMS, IESC, etc.

OurJourney

1976
HUMBLE BEGINNINGS
Mr.Menon's journey started in 1976 in Oman where he established the roots of the company with a determination to create the very best in terms of quality and craftsmanship. Services and Trade Company was set up in Muscat, Oman as a fledgling business for maintenance and repairs before developing into an interiors outfit that by 1984, had set itself on course to win big contracts, driven by a strong reputation for good quality work.

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1995
ROYAL APPROVAL
Within a very few years through sheer perseverance and demonstrated excellence, the company went on to work for the royalty of Oman, Bahrain, Brunei, Qatar, and the president of Tajikistan.Mr. PNC Menon spent the most glorious part of his career designing and developing palaces, royal facilities, and mosques. The Grand Mosque in Muscat bears testimony to his work. Over 8 years, he developed a strong bond with Oman, a country that provided him with a strong foundation and “backbone” that has enabled him to achieve greater success in the years ahead. In 1995, he and his family were granted Omani citizenship

2003
THE CITY OF GOLD
Mr. Menon expanded his business footprint in 2003 to Dubai, the business capital of the Middle East.Dubai’s world-class infrastructure, sustainable economic growth, and access to international talent made this an ideal location to establish SOBHA Middle East, a privately held company with plans to diversify across GCC and some other regions in Asia and Europe with a focus on luxury residential development, construction, glazing, metal works, and furniture manufacturing

2014
HOMES THAT INSPIRE
With a 40-year tradition of developing world-class homes and offices, our founder decided it was timetoraisethebarevenhigher.Focusingonhisbeliefthatthe3keyelementsthatmakeagreat home are great design, unmatched service, and uncompromising quality, Mr. Menon sought to create sublime environments that would be home to the world’s most discerning projects like Sobha Hartland. Launched as a $4billion-dollar,mixed-use development Sobha Hartland is at the epicenter of Dubai. The resort-style luxury housing project encompasses 8 million square feet of freehold community in Mohamed bin Rashid Al Maktoum City where 30% (2.4 million square feet) of the community is reserved only for green and open spaces.

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